Denver Health Brand Implementation
In 2018, Denver Health rolled out new branding centered on the organization’s mission of building a healthy, thriving community. Authentic photography of the organization’s people and simple, vibrant illustrations have played a key role in presenting easily understood messages that are engaging and approachable.
Frontline Workers Campaign. Working with the marketing and public relations team at Denver Health, we created a campaign honoring Denver Health's frontline workers as the COVID-19 pandemic stressed the entire healthcare system. Posters, social media posts and in-clinic screens honored these employees with their direct quotes. "We support our healthcare workers" yard signs and t-shirts amplified the message.
Bright, simple illustrations have been created to effectively communicate bite-sized messaging to both internal and external audiences across a wide range of topics.
Vaccine Distribution Campaign. To promote vaccine distribution to Denver Health's diverse audience, bright, friendly materials were created to provide information in Spanish, Vietnamese, Somali, Russian, Amharic, French, Arabic, Burmese, and Nepali, as well as English.